Mercedes-Benz said it had sold 1,356,350 vehicles in the first seven months of this year, translating to an increase of 2.3 per cent and a new record.
According to the automaker, last month was the second-best July in its history with worldwide sales of 167,518 passenger cars, despite several factors that led to constraints in the availability of some models.
It added that it maintained its market leadership as the premium brand with the highest number of new registrations in the first seven months in markets including Germany, France, Switzerland, Portugal, USA, Canada, South Korea, Japan, Australia and Brazil.
A member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing and Sales, Britta Seeger, said, “Never before have so many customers taken delivery of their new Mercedes-Benz in the first seven months of a year. Since the beginning of 2018, we have increased our unit sales by 2.3 per cent to more than 1.35 million passenger cars sold.
“Since the market launch of the C-Class Saloon and Estate, more than 9.5 million of these models have already been sold. Since July, our new models of the C-Class family have been in the showrooms of the European dealerships, with whom we intend to continue the success story of our bestselling series.”
The automaker said in a statement that in Europe, it sold 65,568 vehicles in July, with anticipation for further sales as the year progressed, especially from the new C-Class family, whose market launch commenced in the continent last month.
It added that more cars were sold than ever before in that period in markets including France, Spain, Sweden, Poland and Denmark, while in the Asia-Pacific region, strong demand for Mercedes-Benz models in July led to a new best figure of 73,484 units sold.
In the NAFTA region, the automaker said a total of 24,884 Mercedes-Benz cars were delivered to customers in July and 216,133 since the beginning of the year.
The automaker said in a statement, “Sales of the S-Class Saloon increased last month by 16.5per cent to 4,906 units. Unit sales doubled in Germany, one of the model’s biggest markets, and in Japan they actually more than quadrupled. From January to July, more than 48,000 units of the S-Class Saloon were sold. The Mercedes-Maybach S-Class achieved a new sales record since the beginning of the year.
“The C-Class Saloon and Estate posted worldwide sales of 29,298 units in July. Although the market launch of the new models has not yet started in the Asia-Pacific region, the C-Class was particularly well received by customers in China. The SUVs have achieved best-ever unit sales since the beginning of the year. Worldwide, a total of 484,275 SUVs with the star were delivered, representing growth of 7.7 per cent.”