Heritage Bank Plc has said the Lagos audition of its entrepreneurial reality TV show, the Next Titan, was held with about 1000 contestants in attendance.
The Head, Digital and Content, Heritage Bank, ChibuikeAgu, commended the participants for their determination to take part in the annual contest.
He advised the contestants to open their minds to the opportunities that would come their way during the reality show.
He assured the contestants that no matter how short they may stay on the show, they would gain immensely from the programme as the experience gained would be useful in growing their start-up businesses.
Agu described the reality TV show as a veritable platform through which business ideas of young entrepreneurs were given the impetus required to take them to the next level.
He said the goal of the show was in agreement with the focus of the bank to assist the country in growing small and medium scale businesses in different parts of the nation.
According to him, the bank will not relent in supporting any investment initiative that shares characteristics with the ‘Next Titan’.
The Executive Producer, Next Titan TV Reality Show, MideKunle-Akinlaja, commended the bank for its strong support to the annual reality show.
He described the bank as a strong pillar behind the continued success of the generally-accepted TV reality show, which he said had impacted numerous lives since its inception.
Kunle-Akinlaja charged the contestants to put in their best, as they had equal chance to emerge the winner.
He disclosed that the theme for the programme this year would be ‘Brains, charisma and audacity’.
He said the entrepreneurs needed to demonstrate their entrepreneurial acumen with unbeatable business ideas, commercial insight and business savvy to stay out of eviction to win N5m and a brand new car for the support of their businesses.
“The top 50 will be called to the booth camp before the emergence of 16 finalists later in the year. The finalists will live together for 10 weeks in the same house and will battle one another over 10 tough business tasks to produce the overall winner,” Kunle-Akinlaja added.